Client
Novo
year
2022
2022
DISCIPLINE
Brand Design


Brand and visual identity creation for a crypto news platform
Project Description
Project Description
Project Description
Working with award-winning Manchester brand & digital agency Likely Story to create the brand identity for a web and app based cryptocurrency news and pricing platform.
Crypto has become mainstream news over the last decade yet our strategic research uncovered that to many it’s still widely misunderstood and shrouded in mystery and scepticism.
From a strategic stance, we identified a clear need to cut through the common and often difficult to understand industry jargon to provide information to a global audience in a simplistic, understandable way — allowing both new and seasoned crypto investors greater power and clarity.
Working with award-winning Manchester brand & digital agency Likely Story to create the brand identity for a web and app based cryptocurrency news and pricing platform.
Crypto has become mainstream news over the last decade yet our strategic research uncovered that to many it’s still widely misunderstood and shrouded in mystery and scepticism.
From a strategic stance, we identified a clear need to cut through the common and often difficult to understand industry jargon to provide information to a global audience in a simplistic, understandable way — allowing both new and seasoned crypto investors greater power and clarity.
Working with award-winning Manchester brand & digital agency Likely Story to create the brand identity for a web and app based cryptocurrency news and pricing platform.
Crypto has become mainstream news over the last decade yet our strategic research uncovered that to many it’s still widely misunderstood and shrouded in mystery and scepticism.
From a strategic stance, we identified a clear need to cut through the common and often difficult to understand industry jargon to provide information to a global audience in a simplistic, understandable way — allowing both new and seasoned crypto investors greater power and clarity.
Responsibilities
Responsibilities
Responsibilities
— Design Direction
— Brand Design
— Design Direction
— Brand Design
— Design Direction
— Brand Design

















Thank you to Dave and Ben from Likely Story for the trust and the opportunity.
Thank you to Dave and Ben from Likely Story for the trust and the opportunity.
Thank you to Dave and Ben from Likely Story for the trust and the opportunity.
Credits
Credits
Credits
Agency
Agency
Agency
Likely Story
Likely Story
Likely Story